Boost Fundraising with Direct Messaging

Turn on a new revenue channel with GoodUnited's direct messaging (think Facebook Messenger, etc.) fundraising solution that's helped nonprofits of all sizes raise over $1 BILLION from 90% new supporters

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Start conversations that drive millions in extra revenue

Future-proof your fundraising by meeting supporters where they already spend time. Monetize your Facebook community while adding a powerful new channel to complement SMS, email, and direct mail.

New Supporter added through various Facebook interactions including Ads, Comments, and Direct Messages.

1. Acquisition Tools

Grow supporters in social networks! Add new supporters you can message in channel to message in-channel with single click acquisition tools perfect for websites, QR codes, emails, SMS & more.

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2. Profiles

Transform your anonymous social followers into known supporters! Truly get to know your social network supporters - who they are, what they care about, and what fundraising and donation actions are right for them.

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Cultivation message encouraging supporters to make additional impacts through donations.

3. Automated Flows

Deliver ongoing experiences that your supporters will love! Keep the donations flowing year-round with engaging, contextual, automated messages

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Fundraiser coaching introduction with messaging content and encouragement to reach targets.

4. Facebook challenges

What if peer-to-peer event fundraising went social? Direct ROI with no detours: skip the hefty costs and overwhelming resource strain with our turnkey social- first P2P fundraising solution.

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Congratulatory message for birthday fundraiser goal completion with suggestions for future involvement.

5. Birthday Fundraisers

Finally, a way to grow your Facebook birthday revenue! Simplify and demystify birthday fundraising, making it a yearly tradition for your supporters.

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Donation page with donor information and donation frequency for the Global Good Foundation.

6. Donation Pages

Increase donations in social networkswith ease! Provide frictionless donations on Facebook, complete with full data tracking and one-click convenience.

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Facebook fundraiser for Stop Soldier Suicide with donor interactions and support.

7. Fundraising Pages

Less friction = More fundraisers! With our fundraising pages your supporters can start a fundraiser with a single click and no need to leave Facebook.

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8. Messaging Templates

Save time and boost revenue with our proven social messaging templates! Donor welcome series, fundraising coaching, monthly giving campaigns & more - build your ideal supporter journey with ease.

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Giving Tuesday Campaign metrics showcasing total reach, attributed revenue, and major donor candidate segmentation.

9. Campaigns

Maximize your revenue with in-channel campaigns! Use campaigns to deliver timely messages about matching gifts, monthly awareness programs, ambassador opportunities, and so much more.

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Segmenting major donor candidates based on donation history and inviting them to make another contribution.

10. Audiences

Uncover your most valuable supporters! Determine what segment of supporters are making the biggest impact and then use our acquisition tools to connect with more of them.

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Filtering valuable supporters using specific criteria to identify and segment potential donors.

11. Segmentation

Reach exactly the right people with supporter segmentation! Blend the right mix of audience data and behavior to build perfectly targeted audiences

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Bar graph illustrating the revenue growth attributed to Facebook after integrating GoodUnited.

12. Reporting

Clear reports, clearer understanding! Unlock insights and amplify your impact with GoodUnited's social reporting tools. Effortlessly analyze data, track progress, and set new standards – all from the heart of social giving.

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A table showing the number of new subscribers through various communication channels like SMS, email, website, and Facebook Messenger.

13. Insights & Analytics

No more guessing, no more digging! Know exactly what moves the needle to increase supporters and revenue in social networks.

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A puzzle piece showcasing the integration of Meta with different communication methods such as email, messaging, and postal mail.

14. Integrations

Integrate social giving data into your CRM! Keep a constant pulse of your new supporter’s activity in your CRM to stay two steps ahead of their needs.

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Acquire 90% new supporters at a fraction of the cost

Connect with your supporters where they’re already spending over 2 hours a day—on social networks. Grow your subscriber base effortlessly using a mix of passive strategies like default and main page opt-ins, alongside proactive tactics like Click-to-Messenger ads and QR codes. It’s all about meeting your audience where they are and keeping them engaged.

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Boost engagement 5x with automated, two-way conversations

Create personal, interactive conversations that keep your supporters engaged. Our direct messaging solution delivers real-time responses, leading to 90% open rates and 30% of supporters taking action—far exceeding traditional methods.

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Drive 7x more revenue per message - in Facebook and beyond

Let supporters decide when and how to give—whether for birthdays, year-end, or recurring donations. Send personalized, timely messages with easy one-click donations or direct links to your website and track every dollar raised.

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Unlock exclusive data & insights from social networks

Get instant insights from your supporters with direct messaging, where most messages are opened in under 90 seconds. Leverage real-time engagement and donation data to supercharge your fundraising, both in and beyond social networks.

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Donation interface with donor details integrated from social media platforms.

Get data you can’t get anywhere else

Social was always supposed to be a two-way conversation. What do you wish you knew about your supporters? Now you can ask them. Plus we give you the tools to segment campaigns like nowhere else...

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Insights & Analytics data

Easy to use with real support

You’ll be up and running within 2 weeks, armed with step-by-step fundraising playbooks and supported by real experts who care.

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MEET OUR TEAM

Guides and playbooks for nonprofit organizations using Facebook for fundraising.

Overview of Giving Tuesday campaign with attributed revenue and total reached metrics.

ROI guaranteed

We’re so confident you’ll get value from GoodUnited that we guarantee your first year ROI - it’s that simple, GoodUnited is the missing piece of your fundraising puzzle!

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